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PRODID:-//ChamberMaster//Event Calendar 2.0//EN
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BEGIN:VEVENT
DTSTART:20180404T133000Z
DTEND:20180404T150000Z
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SUMMARY:Member Seminar: The New SEO
DESCRIPTION:Optimizing your website with keywords used to be an acceptable practice for improving your overall search engine ranking. With Google updating their algorithms to use their "RankBrain" A.I. system\, it's more important than ever to ensure your website will continue to rank at the top of the search results in the years to come. You'll learn:\n\n	Why the shift in Google ranking may affect your local business\n	The "Topic Cluster" model for optimizing your website\n	How to create Pillar Pages of content that search engines will see\n	The tools needed to tie everything together across your website
X-ALT-DESC;FMTTYPE=text/html:<span style="font-family:arial\;"><span style="color:#676767\;"><span style="font-size:12.0pt\;">Optimizing your website with keywords used to be an acceptable practice for improving your overall search engine ranking. With Google updating their algorithms to use their &ldquo\;RankBrain&rdquo\; A.I. system\, it&rsquo\;s more important than ever to ensure your website will continue to rank at the top of the search results in the years to come. You&rsquo\;ll learn:</span></span></span>\n<ul>\n	<li style="background:white\;vertical-align:baseline\;"><span style="color:#676767\;"><span style="font-family:inherit\,serif\;"><span style="font-size:12.0pt\;">Why the shift in Google ranking may affect your local business</span></span></span></li>\n	<li style="background:white\;vertical-align:baseline\;"><span style="color:#676767\;"><span style="font-family:inherit\,serif\;"><span style="font-size:12.0pt\;">The &ldquo\;Topic Cluster&rdquo\; model for optimizing your website</span></span></span></li>\n	<li style="background:white\;vertical-align:baseline\;"><span style="color:#676767\;"><span style="font-family:inherit\,serif\;"><span style="font-size:12.0pt\;">How to create Pillar Pages of content that search engines will see</span></span></span></li>\n	<li style="background:white\;vertical-align:baseline\;"><span style="color:#676767\;"><span style="font-family:inherit\,serif\;"><span style="font-size:12.0pt\;">The tools needed to tie everything together across your website</span></span></span></li>\n</ul>\n
LOCATION:Heyl Royster Learning Center 300 Hamilton Blvd Peoria\, IL 61601
UID:e.1773.15606
SEQUENCE:3
DTSTAMP:20260501T073733Z
URL:https://business.peoriachamber.org/events/details/member-seminar-the-new-seo-15606
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